What the world needs now…Is a little more Crafthouse by Patrick Jean-Baptiste
As we move into July, I think about the month’s holiday that for a moment brings everyone together, a day people have circled on their calendars to celebrate disruption in the status quo. Of course, I am talking about the anniversary of the launch of Crafthouse Cocktails. The first public pouring of Crafthouse Cocktails was seven years ago, on July 22, 2013 and the world was different then: Tik Tok was the sound your clock made; ZOOM was an old PBS kids TV show; Yeti was another name for Bigfoot.
From day one, the culture of Crafthouse Cocktails has been comprised of two things: Hard work and FUN! We have had bumps in the road, we have had disagreements and we have had massive success. Above all, we have laughed…a ton! I have come to know that only by meeting our challenges head on, maintaining a commitment to our convictions and starting each day with a positive attitude, do we, as a collective, move through each day feeling that we have really accomplished something.
I am fortunate and uplifted by the fact that I am surrounded by people in my home and work life that are principled and trust that if you do good things, good things will happen. I also appreciate that we never stop asking how we can be better.
When we all look back at this seventh anniversary of Crafthouse, I expect we will all remember which Crafthouse Cocktail we were drinking and that regardless of which flavor, we recognize that each one is what contributes to a meaningful experience for us all. I guess what I am saying is that as I look around me today, I am wanting the world to be a little more Crafthouse.
Patrick Jean-Baptiste
President, Crafthouse Cocktails